The Sweetest Occasion

For a lot of newlyweds the first few months of marriage are spent nesting - carefully unpacking and displaying wedding gifts, inviting friends over for dinner parties, contemplating home decor and getting those new pots and pans dirty in the kitchen. Well, at the end of this week we’ll officially have been married for three months and I can happily admit to largely ignoring all of that thus far. While many of our gifts are stowed away, I still have stacks of glassware and serving platters to contend with and we’ve only had visitors over once. I haven’t even unpacked all of the big bins full of wedding decorations. Those are languishing away stacked up against the back wall of our home office. Instead, I’ve been putting all of my energy into the launch of my new blog The Sweetest Occasion.

A few years ago I began coordinating weddings for friends and family members. I’ve always been obsessed with making and checking items off of to-do lists and I’ve always been obsessed with design - it seemed natural that I sort of evolved into filling this role for loved ones. With my undergraduate degree in architecture, I have an educated understanding of space planning and creating environments that are welcoming visually as well as being highly functional. With a Master of Business Administration, I have a keen awareness of organizational systems, marketing and branding. The more I dabbled in helping friends with their weddings, the more I fell in love with doing so. Somewhere along the way I started blogging and by word of mouth picked up a few clients for coordinating jobs, brides who found me through one blog or another. I got engaged, became fully immersed in the blog world, landed my dream job working for one of the premiere letterpress print shops in the country and have continued my obsession with weddings and events of all kinds as well as for writing, dreaming and inspiring.

All of this culminated in my getting married, going on a honeymoon, getting home and almost immediately pulling together some of the most talented people I know including E, who is not only the mastermind behind EAD but also my dear dear friend, to help me realize my dream of a website that is both supportive of my hopes to continue the fun I have coordinating weddings part time and to give me an outlet for the creativity in my brain, the things that inspire me daily. The Sweetest Occasion will be about all things weddings, of course, but it will also be a source of stylish inspiration for all of life’s many occasions - birthdays, anniversaries, engagements, graduations, dinner parties, July 4th barbecues, surprise 30th birthday parties and so so much more. I would love for you to come visit and tell me what you think - I can’t wait to share with you all the bottled up inspiration I have saved up!

(And, my husband can’t wait for our typically organized house to get whipped back into shape, but that’s another for another post entirely.)

PS  - Of course, I’ll still be here at EADL each week too!